Advertising, promotion and other aspects of integrated marketing and communications/ J. Craig Andrews, Terence A. Shimp
Material type:
TextPublication details: Singapore: CENGAGE 2019Edition: 10th edDescription: xix, 635 pages 25 cmISBN: - 978-981-48-4687-5
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College Library Reserve Section | HF 5438.5 .An565 2019 (Browse shelf(Opens below)) | Available | C22576 |
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