Marketing / Dhruv Grewal, Babson College, Michael Levy, Babson College.
Material type:
TextPublication details: New York : McGraw-Hill, 2015.Edition: 4th editionDescription: xiii, 497 pages : color illustrations ; 28 cmISBN: - 0077861027
- 9780077861025
- HF5415 .G675 2015
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College Library Graduate Section | HF5415 .G675 2015 (Browse shelf(Opens below)) | Available | C19703 |
Includes bibliographical references and index.
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