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Marketing for hospitality and tourism / Philip Kotler, John T. Bowen, James C. Makens.

By:

Kotler, Philip

Contributor(s):

Material type:

TextPublication details: Singapore: Pearson, 2014.Edition: 6th editionDescription: xxi, 682 pages : color illustrations ; 29 cmISBN:

9780132784023 (hbk.)
0132784025 (hbk.)

Subject(s):

DDC classification:

338.4/791068

LOC classification:

TX 911.3.M3 .K68 2014

Average rating: 0.0 (0 votes)

Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Books	College Library Reserve Section				TX 911.3.M3 .K68 2014 (Browse shelf(Opens below))					Available			C19699

Includes bibliographical references and index.

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