Strategy : theory and practice / Stewart Clegg, Chris Carter, Martin Kornberger, Jochen Schweitzer.
Material type:
TextPublication details: Los Angeles, CA : Sage, 2011.Description: xxvii, 460 pages : color illustrations ; 28 cmISBN: - 9781849201520
- HD 30.28 .C624 2011
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College Library General Circulation Section | HD 30.28 .C624 2011 (Browse shelf(Opens below)) | 1 | Available | C15383 |
Includes bibliographical references and index.
The context and emergence of strategic thinking -- Strategy and competitive performance -- Strategy discovers uniqueness: the role of resources and knowledge -- Strategy as process and practice -- Marketing and branding as strategic forces -- Strategy and innovation -- Strategists, top management teams and governance -- Strategic decision-making -- Organizational politics and strategy -- International and collaborative strategies -- Financialization, risk and accountability -- Globalization and strategy.
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