Display advertising : an hour a day / (Record no. 339998)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00708nam a2200265Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170711s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781118179710 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | 659.14 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Item number | B725 2012 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Booth, David |
| 245 ## - TITLE STATEMENT | |
| Title | Display advertising : an hour a day / |
| 245 ## - TITLE STATEMENT | |
| Statement of responsibility, etc | by David Booth and Corey Koberg. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Canada : |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | John Wiley & Sons, Inc., |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of publication, distribution, etc | 2012 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxii, 505 pages : |
| 300 ## - PHYSICAL DESCRIPTION | |
| Other physical details | illustrations ; |
| 300 ## - PHYSICAL DESCRIPTION | |
| Dimensions | 23cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes glossary and index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising campaigns. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Internet advertising. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Internet marketing. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Koberg, Corey. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Title. |
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