Normal view MARC view ISBD view

The Differences of Asian and Western Consumers’ Attitudes towards Brand Extensions by Information Types: Attribute-Related vs. Non-Attribute-Related Information (Record no. 308046)

MARC details
000 -LEADER
fixed length control field	00554nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	170221s9999 xx 000 0 und d
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Jae Jin Lee
245 #4 - TITLE STATEMENT
Title	The Differences of Asian and Western Consumers’ Attitudes towards Brand Extensions by Information Types: Attribute-Related vs. Non-Attribute-Related Information
245 ## - TITLE STATEMENT
Statement of responsibility, etc	Jae Jin Lee, Sung-Jun Lee
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc	International Review of Management and Marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc	2017
300 ## - PHYSICAL DESCRIPTION
Extent	7 : 1
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
General subdivision	Marketing.
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier	<a href="http://www.econjournals.com/index.php/irmm">http://www.econjournals.com/index.php/irmm</a>

Holdings
Withdrawn status	Lost status	Damaged status	Home library	Current library	Date acquired	Total Checkouts	Date last seen	Price effective from	Koha item type
			College Library	College Library	02/21/2017		02/21/2017	02/21/2017	Foreign e-journal articles

SOUTHVILLE LIBRARY