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  2. MARC view: International marketing /
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International marketing / (Record no. 291091)

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MARC details
000 -LEADER
fixed length control field 00641nam a2200241Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160303s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-0-07-110594-1
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number MAIN HF 1416
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Item number .C38 2007
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Cateora, Philip R.
245 ## - TITLE STATEMENT
Title International marketing /
245 ## - TITLE STATEMENT
Statement of responsibility, etc Philip R. Cateora, John L. Graham.
250 ## - EDITION STATEMENT
Edition statement 13th Edition
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc McGraw-Hill/Irwin.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 2007
300 ## - PHYSICAL DESCRIPTION
Extent 702 pages :
300 ## - PHYSICAL DESCRIPTION
Other physical details illustrations ;
300 ## - PHYSICAL DESCRIPTION
Dimensions 28 cm.
500 ## - GENERAL NOTE
General note Includes index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element International business enterprise.
Holdings
Withdrawn status Lost status Damaged status Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
      South Mansfield College South Mansfield College Reserve Section   2.00   MAIN HF 1416 .C38 2007 SMC03428 03/03/2016 03/03/2016  

International marketing /

APA

Cateora P. R., .International marketing. New York: .

Chicago

Cateora Philip R, .International marketing. New York: .

Harvard

Cateora P. R., .International marketing. New York: .

MLA

Cateora Philip R, .New York: . .

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SOUTHVILLE LIBRARY

Southville International School and Colleges Library

1281 Tropical Ave. Cor. Luxembourg St., BF Homes International, Las Pinas City

Tel. No. 8256374 / 252358 Loc. 117/146

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