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  2. MARC view: The business marketing course :
Normal view MARC view ISBD view

The business marketing course : (Record no. 14587)

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MARC details
000 -LEADER
fixed length control field 01704cam a22003614a 4500
001 - CONTROL NUMBER
control field 12583922
003 - CONTROL NUMBER IDENTIFIER
control field PILC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20150112093436.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 011107s2002 enka b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2001056905
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0471877220
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415
Item number .F566 2002
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number MkSF 658.821
Item number B96 2002
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Ford, David,
Dates associated with a name 1944-
9 (RLIN) 16422
245 14 - TITLE STATEMENT
Title The business marketing course :
Remainder of title managing in complex networks /
Statement of responsibility, etc David Ford ; Pierre Berthon ... [et al.].
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Chichester, West Sussex, England ;
-- New York :
Name of publisher, distributor, etc J. Wiley,
Date of publication, distribution, etc 2002.
300 ## - PHYSICAL DESCRIPTION
Extent 238 pages :
Other physical details illustration ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note "I intended to provide the basis for a course on business marketing for students on undergraduate or MBA courses ... [and] useful for managers ... [this book is] based on the ideas of the IMP (Industrial Marketing and Purchasing) Group"--P. [xiii].
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
9 (RLIN) 10615
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
9 (RLIN) 16423
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Business networks
General subdivision Management.
9 (RLIN) 16424
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Berthon, Pierre.
9 (RLIN) 16425
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element IMP Project Group.
9 (RLIN) 16426
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/description/wiley034/2001056905.html">http://www.loc.gov/catdir/description/wiley034/2001056905.html</a>
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/toc/wiley021/2001056905.html">http://www.loc.gov/catdir/toc/wiley021/2001056905.html</a>
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Contributor biographical information
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0664/2001056905-b.html">http://www.loc.gov/catdir/enhancements/fy0664/2001056905-b.html</a>
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification   Southville International School Affiliated with Foreign Universities Library Southville International School Affiliated with Foreign Universities Library Southville Foreign University Section 09/03/2013   HF 5415 .F566 2002 SFU0872 05/15/2018 1 09/03/2013 Books

The business marketing course :

APA

Ford D., Berthon P. & IMP Project Group. (2002). The business marketing course. Chichester, West Sussex, England: J. Wiley.

Chicago

Ford David, Berthon Pierre and IMP Project Group. 2002. The business marketing course. Chichester, West Sussex, England: J. Wiley.

Harvard

Ford D., Berthon P. and IMP Project Group. (2002). The business marketing course. Chichester, West Sussex, England: J. Wiley.

MLA

Ford David, Berthon Pierre and IMP Project Group. The business marketing course. Chichester, West Sussex, England: J. Wiley. 2002.

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SOUTHVILLE LIBRARY

Southville International School and Colleges Library

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Tel. No. 8256374 / 252358 Loc. 117/146

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