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  2. MARC view: Advertising creative strategy, copy + design /
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Advertising creative strategy, copy + design / (Record no. 115822)

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MARC details
000 -LEADER
fixed length control field 00565nam a22002057a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20140507092628.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140507b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781412974912
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5823
Item number .Al758 2010
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Altstiel, Tom.
245 ## - TITLE STATEMENT
Title Advertising creative strategy, copy + design /
Statement of responsibility, etc Tom Altstiel.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Los Angeles :
Name of publisher, distributor, etc Sage Publications,
Date of publication, distribution, etc c2010.
300 ## - PHYSICAL DESCRIPTION
Extent xx, 347 p. :
Other physical details col. ill. ;
Dimensions 28 cm.
521 ## - TARGET AUDIENCE NOTE
Target audience note
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type
    Library of Congress Classification   College Library College Library General Circulation Section 05/07/2014 Donation 1 1 HF 5823 .Al758 2010 C11527 05/15/2018 06/18/2014 1 05/07/2014 Books

Advertising creative strategy, copy + design /

APA

Altstiel T., . (2010). Advertising creative strategy, copy + design. Los Angeles: Sage Publications.

Chicago

Altstiel Tom, . 2010. Advertising creative strategy, copy + design. Los Angeles: Sage Publications.

Harvard

Altstiel T., . (2010). Advertising creative strategy, copy + design. Los Angeles: Sage Publications.

MLA

Altstiel Tom, . Advertising creative strategy, copy + design. Los Angeles: Sage Publications. 2010.

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SOUTHVILLE LIBRARY

Southville International School and Colleges Library

1281 Tropical Ave. Cor. Luxembourg St., BF Homes International, Las Pinas City

Tel. No. 8256374 / 252358 Loc. 117/146

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