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International marketing and export management /

Albaum, Gerald S.

International marketing and export management / Gerald Albaum, Edwin Duerr. - 7th ed. - Harlow, England ; New York : Financial Times Prentice Hall, 2011. - xxxi, 990 p. : ill. ; 26 cm.

Includes bibliographical references and index.

ISBN: 9780273743880

Subjects--Topical Terms:
Export marketing--Management

LC Class. No.: HD 66 / .K388 2011

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International marketing and export management /

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