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6 steps to free publicity /

Yudkin, Marcia

6 steps to free publicity / Marcia Yudkin. - 3rd ed. - Franklin Lakes, NJ : Career Press, 2009. - 287 p. ; 21 cm.

Includes bibliographical references (p. 261-277) and index.

ontents: pt. 1. Getting started with publicity -- pt. 2. Writing to get publicity -- pt. 3. Speaking and acting for publicity -- pt. 4. Polishing your publicity skills -- pt. 5. Keeping the publicity momentum going.

ISBN: 9781601630278

LCCN: 2008027707

Subjects--Topical Terms:
Industrial publicity
Press releases
Small business--Public relations
Small business--Management

LC Class. No.: HD 59 / .Y83 2009

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6 steps to free publicity /

SOUTHVILLE LIBRARY