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Marketing strategies in the digital age /

Jaiswal, Gulab Chand Ram,

Marketing strategies in the digital age / Gulab Chand Ram Jaiswal and Richa Gupta. - Canada : Society Publishing, 2025. - xviii, 387 pages : colored illustrations ; 24 cm.

Includes bibliographical references and index.

ISBN: 978-1-77956-408-5

Subjects--Topical Terms:
Internet marketing.
Marketing--Management.
Strategic planning--Marketing.
Digital media--Economic aspects.

LC Class. No.: HF 5415.1265 / .J35 2025

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Marketing strategies in the digital age /

SOUTHVILLE LIBRARY