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Global marketing management /

Global marketing management / edited by Roberto Castaneda Sarabia. - Burlington, ON : Toronto Academic Press, 2025. - 264 pages : illustrations ; 26 cm.

Includes bibliographical references and index.

ISBN: 978-1-77956-294-4

Subjects--Topical Terms:
International marketing.
Export marketing.
Globalization--Economic aspects.
Marketing--Management.

LC Class. No.: HF 5415.126 / .G56 2025

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Global marketing management /

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