Customer relationship management:
Kumar, V.
Customer relationship management: A databased approach:/ V. Kumar, Werner J. Reinartz.-- - New Jersey : John Wiley & Sons, Inc. 2006 - xxiv, 323 pages
Includes Index
978-0-471-27133-8
Customer relationship management: A databased approach:/ V. Kumar, Werner J. Reinartz.-- - New Jersey : John Wiley & Sons, Inc. 2006 - xxiv, 323 pages
Includes Index
978-0-471-27133-8