Advertising:
Arigo, Christopher
Advertising: Principles and practice:/ Christopher Arigo, Patricia D. Taylor, John E. Weiss.-- - 5th ed. - New Jersey: Prentice Hall, Inc. 2000 - 421 pages
0-13-085163-9
Advertising: Principles and practice:/ Christopher Arigo, Patricia D. Taylor, John E. Weiss.-- - 5th ed. - New Jersey: Prentice Hall, Inc. 2000 - 421 pages
0-13-085163-9