Basic marketing research :
Brown, Tom J.
Basic marketing research : customer insights and managerial action / Tom J. Brown.-- - 9th ed - USA : Cengage Learning 2018 - xviii, 348 pages.
9781337100298
Marketing research
Basic marketing research : customer insights and managerial action / Tom J. Brown.-- - 9th ed - USA : Cengage Learning 2018 - xviii, 348 pages.
9781337100298
Marketing research