Crafting and executing strategy :
Thompson, Arthur A.
Crafting and executing strategy : the quest for competitive advantage: concepts / Arthur A. Thompson , Margaret A. Peteraf, John E. Gamble, A.J. Strickland.-- - 21st ed - New York : McGraw Hill 2018 - xxxix, 370 pages.
9781260084290
Business planning.
Strategic planning.
Crafting and executing strategy : the quest for competitive advantage: concepts / Arthur A. Thompson , Margaret A. Peteraf, John E. Gamble, A.J. Strickland.-- - 21st ed - New York : McGraw Hill 2018 - xxxix, 370 pages.
9781260084290
Business planning.
Strategic planning.