Marketing /
Etzel, Michael J.
Marketing / Michael J. Etzel, Bruce J. Walker, William J. Stanton. - 12th Edition - New York : McGraw-Hill, 2001 - 674 pages : illustrations ; 26 cm.
Includes index.
0-07-120234-X
MAIN HF 5415 / .E89 2001
Marketing / Michael J. Etzel, Bruce J. Walker, William J. Stanton. - 12th Edition - New York : McGraw-Hill, 2001 - 674 pages : illustrations ; 26 cm.
Includes index.
0-07-120234-X
MAIN HF 5415 / .E89 2001