Principles of marketing /
Kotler, Philip
Principles of marketing / Philip Kotler. - Fourth edition - USA : Prentice Hall, 1989 - xxiv, 660 pages : illustrations ; 25cm.
Includes glossary and index.
9710845144
Marketing.
380.1 / K87 1989
Principles of marketing / Philip Kotler. - Fourth edition - USA : Prentice Hall, 1989 - xxiv, 660 pages : illustrations ; 25cm.
Includes glossary and index.
9710845144
Marketing.
380.1 / K87 1989