Principles of marketing /
Armstrong, Kotler
Principles of marketing / by Philip Kotler and Gary Armstrong. - Tenth edition - Philippine : Pearson Ed., 2004 - xxix, 661 pages : illustrations ; 28cm.
Includes appendix, bibliographic reference and index.
9812471553
Marketing.
658.8 / K87 2004
Principles of marketing / by Philip Kotler and Gary Armstrong. - Tenth edition - Philippine : Pearson Ed., 2004 - xxix, 661 pages : illustrations ; 28cm.
Includes appendix, bibliographic reference and index.
9812471553
Marketing.
658.8 / K87 2004