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Social marketing and big social change: personal social marketing insights from a complex system obesity prevention intervention

Roberto Venturini

Social marketing and big social change: personal social marketing insights from a complex system obesity prevention intervention Roberto Venturini - Journal of Marketing Research 2016 - 32:11-12, Pages: 1190-1199

September

Subjects--Topical Terms: --Marketing.

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Social marketing and big social change: personal social marketing insights from a complex system obesity prevention intervention

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