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The Influence of E-WOM on Travel Intention among Foreign Students in Malaysia: Does Gender Really Matter?

Gengeswari Krishnapillai

The Influence of E-WOM on Travel Intention among Foreign Students in Malaysia: Does Gender Really Matter? Gengeswari Krishnapillai, Kwok See Ying - International Review of Management and Marketing 2014 - 3 : 3

Subjects--Topical Terms: --Marketing.

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The Influence of E-WOM on Travel Intention among Foreign Students in Malaysia: Does Gender Really Matter?

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