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Cognitive, Affective and Conative Loyalty in Higher Education Marketing: Proposed Model for Emerging Destinations

Ndanusa Mohammed Manzuma-Ndaaba

Cognitive, Affective and Conative Loyalty in Higher Education Marketing: Proposed Model for Emerging Destinations Ndanusa Mohammed Manzuma-Ndaaba, Yoshifumi Harada, Abd Rahim Romle, Abdul Shukor Shamsudin - International Review of Management and Marketing December 2015 - 7:2

Subjects--Topical Terms: --Marketing.

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Cognitive, Affective and Conative Loyalty in Higher Education Marketing: Proposed Model for Emerging Destinations

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