A conceptual model of reference price formation for consumer services
Dickinson, J. Barry.
A conceptual model of reference price formation for consumer services J. Barry Dickinson, Holy Family University; Carleen D. Dickinson, Rowan University. - Journal of Management and Marketing Research
--Business
A conceptual model of reference price formation for consumer services J. Barry Dickinson, Holy Family University; Carleen D. Dickinson, Rowan University. - Journal of Management and Marketing Research
--Business