Fundamentals of marketing in the Philippine setting :
Go, Josiah.
Fundamentals of marketing in the Philippine setting : understand the critical rote of the marketing mix in the success of a company's products and brands! / Josiah Go. - Manila : Phippine Marketing Association, 2001 - 358 pages : illustrations ; 22 cm.
Includes bibliographical references and index.
971-91860-5-4
Marketing -- Philippines.
FIL HF 5415.12 / .P5G65 2001 c.1
Fundamentals of marketing in the Philippine setting : understand the critical rote of the marketing mix in the success of a company's products and brands! / Josiah Go. - Manila : Phippine Marketing Association, 2001 - 358 pages : illustrations ; 22 cm.
Includes bibliographical references and index.
971-91860-5-4
Marketing -- Philippines.
FIL HF 5415.12 / .P5G65 2001 c.1