Women want more:
Silverstein, Michael J.
Women want more: how to capture your share of the world's largest, fastest-growing market / Michael J. Silverstein and Kate Sayre; with John Butman. - 1st ed. - New York : Harper Collins, 2009. - 322pages ; 24 cm.
Includes bibliographical references and index.
Women consumers.
9780061776410
--New products.
HF5415.332 / .W66S55 2009
Women want more: how to capture your share of the world's largest, fastest-growing market / Michael J. Silverstein and Kate Sayre; with John Butman. - 1st ed. - New York : Harper Collins, 2009. - 322pages ; 24 cm.
Includes bibliographical references and index.
Women consumers.
9780061776410
--New products.
HF5415.332 / .W66S55 2009