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Marketing for hospitality and tourism /

Kotler, Philip

Marketing for hospitality and tourism / Philip Kotler. - 5th ed. - USA : Pearson Prentice Hall, 2010. - 683 p. : col. ill. ; 28 cm.

ISBN: 9780132453134

Subjects--Topical Terms:
Marketing
Tourism

LC Class. No.: TX 911.3.M3 / .K68 2010

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Marketing for hospitality and tourism /

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