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Advertising creative :

Altstiel, Tom.

Advertising creative : strategy, copy, and design / Tom Altstiel, Jean Grow. - 3rd ed. - Thousand Oaks : SAGE Publications, 2013. - xxii, 420 p. : ill. ; 28 cm.

Includes bibliographical references and index.

ISBN: 9781452203638

Subjects--Topical Terms:
Advertising.

LC Class. No.: HF 5823 / .AL469 2013

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Advertising creative :

SOUTHVILLE LIBRARY