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Content strategy at work :

Bloomstein, Margot

Content strategy at work : real world stories to strengthen every interactive project. / - Amsterdam : Elsevier, 2012. - xiv, 163 p. : ill. ; 26 cm.

Includes index.

ISBN: 9780123919229

Subjects--Topical Terms:
Internet marketing
Branding (Marketing)
Information technology--Management
Web site development
Web sites--Design

LC Class. No.: HF 5415.1265 / .B575 2012

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Content strategy at work :

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