Partnership marketing :
Kunitzky, Ron.
Partnership marketing : how to grow your business and transform your brand through smart collaboration / Rob Kunitzky. - Canada : John Wiley & Sons, 2010. - 233 pages ; 24 cm.
Includes glossary and index.
9780470676707
Branding (Marketing)
Brand name products--Marketing
HF 5415.1255 / .K85 2011
Partnership marketing : how to grow your business and transform your brand through smart collaboration / Rob Kunitzky. - Canada : John Wiley & Sons, 2010. - 233 pages ; 24 cm.
Includes glossary and index.
9780470676707
Branding (Marketing)
Brand name products--Marketing
HF 5415.1255 / .K85 2011