Real-time marketing & PR :
Scott, David Meerman.
Real-time marketing & PR : How to instantly engage your market, connect with customers, and create products that grow your business now / David Meerman Scott. - New Jersey : John Wiley & Sons, 2011. - 244 pages : illustrations ; 24 cm.
Includes bibliographical references, appendix and index.
9780470645956
Internet marketing.
Public realations.
HF 5415.1265 / .Sc36 2011
Real-time marketing & PR : How to instantly engage your market, connect with customers, and create products that grow your business now / David Meerman Scott. - New Jersey : John Wiley & Sons, 2011. - 244 pages : illustrations ; 24 cm.
Includes bibliographical references, appendix and index.
9780470645956
Internet marketing.
Public realations.
HF 5415.1265 / .Sc36 2011