Always on :
Vollmer, Christopher
Always on : advertising, marketing, and media in an era of consumer control. - New York : McGraw-Hill, 2008. - 215 p. : col. ill. ; 21 cm.
C10510
0071508285
Advertising.
Marketing.
Media--Consumer control.
HF 5415.1265 / .V65 2008
Always on : advertising, marketing, and media in an era of consumer control. - New York : McGraw-Hill, 2008. - 215 p. : col. ill. ; 21 cm.
C10510
0071508285
Advertising.
Marketing.
Media--Consumer control.
HF 5415.1265 / .V65 2008