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Strategic reputation management :

Aula, Pekka

Strategic reputation management : towards company of good. / - London : Routledge, 2008. - 237 p. : ill. ; 25 cm.



9780805864267


BSBA.
Corporate image--Management.
Corporations--Public relations.
Communication in management.
Strategic planning.

HD 59.2 / .Au95 2008

Strategic reputation management :

APA

Aula P., Mantere S., . (2008). Strategic reputation management. London: Routledge.

Chicago

Aula Pekka, Mantere Saku, . 2008. Strategic reputation management. London: Routledge.

Harvard

Aula P., Mantere S., . (2008). Strategic reputation management. London: Routledge.

MLA

Aula Pekka, Mantere Saku, . Strategic reputation management. London: Routledge. 2008.

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