Public relations metrics research and evaluation. /
Van Ruler, Betteke., edited by
Public relations metrics research and evaluation. / - U.S.A : Routledge, 2008. - 328 p. : ill. ; 24 cm.
0805862730
BSBA.
Public relations--Evaluation.
Public relations--Research.
HF 1221 / .P785 2008
Public relations metrics research and evaluation. / - U.S.A : Routledge, 2008. - 328 p. : ill. ; 24 cm.
0805862730
BSBA.
Public relations--Evaluation.
Public relations--Research.
HF 1221 / .P785 2008