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Marketing research :

Kolb, Bonita

Marketing research : a practical approach. / - Los Angeles : Sage, 2008. - 292 p. : ill. ; 25 cm.

ISBN: 9781412947961

Subjects--Topical Terms:
Marketing.
Marketing research.

LC Class. No.: HF 5415.2 / .K59 2008

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Marketing research :

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