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Marketing communications.

Egan, John

Marketing communications. John Egan - Australia : Thomson, 2007. - 467 p. : col., ill. ; 28 cm.

ISBN: 978-1-84480-121-3

Subjects--Topical Terms:
Communication in marketing.
Advertising.

LC Class. No.: HF 5415.123 / .Eg28 2007

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Marketing communications.

SOUTHVILLE LIBRARY