Essentials of marketing :
Perreault, William D. Jr.
Essentials of marketing : a global managerial approach. / - 10th ed. - U.S.A : McGraw-Hill Irwin, 2006. - G-10 638 p. : col. ill. ; 27 cm.
0071116338
Marketing.
HF 5415 / .M378 2006
Essentials of marketing : a global managerial approach. / - 10th ed. - U.S.A : McGraw-Hill Irwin, 2006. - G-10 638 p. : col. ill. ; 27 cm.
0071116338
Marketing.
HF 5415 / .M378 2006