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The media of mass communication /

Vivian, John

The media of mass communication / John Vivian. - 11th ed. - Upper Saddle River, N.J : Pearson, 2013. - xxxvi, 478 p. : 28 cm.

Includes index

ISBN: 9780205876457

Subjects--Topical Terms:
Mass media
Mass media--Technological innovations
Mass media--Social aspects
Communication--Technological innovations
Mass media and culture

LC Class. No.: P 90 / .V838 2013

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The media of mass communication /

SOUTHVILLE LIBRARY