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Global marketing strategies/.

Jeannet, Jean Pierre

Global marketing strategies/. - 3rd ed. - Boston : Houghton Mifflin Company, 1995. - 896 p. : ill. ; 24 cm.

C7801

ISBN: 0395710456

Subjects--Topical Terms:
Export Marketing--Management.
Export marketing--Management--Case studies.

LC Class. No.: HF 1416 / .J43 1995

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Global marketing strategies/.

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