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Essentials of marketing research /

Proctor, Tony

Essentials of marketing research / Tony Proctor. - 2nd ed. - Harlow : Prentice Hall, 2000. - 470p. ; 25cm.

Includes Index

ISBN: 0273642006

Subjects--Topical Terms:
Marketing research

LC Class. No.: HF 5415.2 / .P736 2000

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Essentials of marketing research /

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