Global marketing /
Keegan, Warren J.
Global marketing / Warren J. Keegan. - 2nd ed. - New Jersey : Prentice-Hall, 2000. - xxii, 114p. : ill. ; 25 cm.
Includes Index w/ CD-ROM
0-13-084268-0
Export marketing--marketing
Export marketing--management--case studies
HF 1416 / .K443 2000
Global marketing / Warren J. Keegan. - 2nd ed. - New Jersey : Prentice-Hall, 2000. - xxii, 114p. : ill. ; 25 cm.
Includes Index w/ CD-ROM
0-13-084268-0
Export marketing--marketing
Export marketing--management--case studies
HF 1416 / .K443 2000