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Marketing express /

Pride, William M.

Marketing express / William M. Pride, O.C. Ferrell. - 2nd edition. - Mason, Oh. : South-Western Cengage Learning, 2011. - 1 v. (various pagings) : color illustrations ; 28 cm.

Includes references and index.

ISBN: 9780538466813 0538466812

LCCN: 2009939187

Subjects--Topical Terms:
Marketing.

LC Class. No.: HF 5415.P75 / .M37 2011

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Marketing express /

SOUTHVILLE LIBRARY