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Return on interactivity :

Kohler, Clemens..

Return on interactivity : the impact of online agents on newcomer adjustment / Clemens Kohler ... [et al.]. - c2011. - 75 : 2, page 93 - Journal of Marketing .




Agent-customer interaction.
Newcomer adjustment.
Online agents.
Service delivery.
Socialization.
Virtual employees.

Return on interactivity :

APA

Kohler C., . (2011). Return on interactivity. : .

Chicago

Kohler Clemens, . 2011. Return on interactivity. : .

Harvard

Kohler C., . (2011). Return on interactivity. : .

MLA

Kohler Clemens, . Return on interactivity. : . 2011.

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SOUTHVILLE LIBRARY

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