Self-threat and product failure :
Dunn, Lea..
Self-threat and product failure : how internal attribution of blame affect consumer complaining behavior / Lea Dunn ... [et al.]. - c2012. - 49 : 5, page 670 - Journal of Marketing Research .
Affirmation.
Complaining.
Consumer behavior.
Satisfaction.
Self-threat.
Self-threat and product failure : how internal attribution of blame affect consumer complaining behavior / Lea Dunn ... [et al.]. - c2012. - 49 : 5, page 670 - Journal of Marketing Research .
Affirmation.
Complaining.
Consumer behavior.
Satisfaction.
Self-threat.