Marketing strategy :
Hill, Mark E.
Marketing strategy : the thinking involved / Mark E. Hill. - Thousand Oaks, Calif. : SAGE Publications, c2013. - 335 p. : ill. ; 26 cm.
Includes bibliographical references and index.
9781412987301
HF 5415.13 / .H546 2013
Marketing strategy : the thinking involved / Mark E. Hill. - Thousand Oaks, Calif. : SAGE Publications, c2013. - 335 p. : ill. ; 26 cm.
Includes bibliographical references and index.
9781412987301
HF 5415.13 / .H546 2013