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Principles of marketing /

Kotler, Philip.

Principles of marketing / Philip Kotler. - 9th ed. - USA : Prentice-Hall, Inc., c2001. - xv, 785 p. : col. ill. ; 27 cm.

ISBN: 9780130283290

Subjects--Topical Terms:
Marketing.

LC Class. No.: HF 5415 / .K6314 2001

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Principles of marketing /

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